開山壓縮機(jī)産業鍊延伸(中英(yīng)雙文)
“跟螺杆空壓機(jī)(商業模式)相(xiàng)近的東西,像離(lí)心空壓機(jī)、真空泵、鼓風機等,問題都不會太大,我們原有的模式就能做好;真正具有(yǒu)挑戰性的是螺杆膨脹機(jī)、冷媒壓縮機這樣的産品,我們相當于是進入了全新的領域。”
“For products with business model similar to screw compressors,including centrifugal air compressors,vacuum pumps,blowers,etc,it won’t be an issue because they fit our original mode perfectly.The real challenge comes from products including screw expander,refrigerant compressor,as they belong to novel market。
尤(yóu)其是(shì)制冷這一塊,現在開山的做法還是(shì)“把(bǎ)壓縮機賣給人家,由人家去做(zuò)系(xì)統。去年剛剛起步,大約銷(xiāo)售了500台左右”。
Especially for refrigeration business,Kaishan currently“sales compressors in the market,leave the system integration business to be completed by others.We just started this business last year,with around 500 compressors sold”.
據不完(wán)全統計,目前國内至(zhì)少已有2000多(duō)家公司在做制冷系統,其(qí)中絕大部(bù)分都不具備核心技術能力,與國外品牌(pái)相比(bǐ)主要靠價格取勝。在這樣的行(háng)業形勢下,手握(wò)颠覆性核心技術的開山(shān)要(yào)不要“前向一體化”去做系統?
According to incomplete statistics,there are at least 2,000 domestic companies providing refrigeration systems,most of them do not have the core techniques,competition with foreign brands therefore mainly rely on price.In this circumstance,should Kaishan,backed up with a revolutionary core technology,choose to provide“forward integration”system?
如果(guǒ)做的話,以怎樣的模式介入,勝算幾何?成了眼下令曹克堅頗為躊躇的問題。“這個産業有多(duō)大呢?開利一年(nián)大概能做一百億美(měi)元,英格索(suǒ)蘭特靈(líng)也是一百億美元——這(zhè)是(shì)一個比開山現在在做(zuò)的(de)産業大得多的領域。”曹稱(chēng),“這也正是‘誘惑’我們的地方!”
If the answer is yes,what kind of approach should Kaisha take?How many chances for it to win?This is what puzzles Cao Kejian the most at the moment."How big is the market?Carrier probably could generate ten billion US dollars revenue a year,so dose Ingersoll Rand Trane-which is much bigger than Kaishan achieves currently."Cao said,"This is what attracts us the most!”
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